Top PR Measurement Moment in Nigeria 2019The PR Measurement Moment in Nigeria, is an annual report that reflects the activities, engagement, education and growth that occur in the…Oct 11, 2021Oct 11, 2021
P+ Measurement unveils Q2 2020 Media Audit Report on Nigerian Banking and Insurance Industry.MEDIA INTELLIGENCE REPORT.Sep 27, 2021Sep 27, 2021
Measurement Experts Urges PR Managers to Create Evaluation BudgetMeasurement Experts Urges PR Managers to Create Evaluation BudgetSep 21, 2021Sep 21, 2021
P+ Measurement Services unveils “Get-Reports” for the Nigerian PR IndustryP+ Measurement Services, Nigeria’s leading Independent Public Relations (PR) measurement and evaluation agency, has introduced…Sep 13, 2021Sep 13, 2021
TOP 5 PROMINENT NIGERIAN MOVIES IN THE MEDIA — JUNE 2021The maiden edition of our Entertainment Industry Media Analysis revealed the top 5 #Nollywood movies in the month of #June 2021 based on…Sep 13, 2021Sep 13, 2021
10 Steps to Managing a PR CrisisWhen I was growing up I had no idea I would be a fireman (of sorts) one day. As a matter of fact, I don’t know anyone working in PR who…Sep 4, 2021Sep 4, 2021
Why Clients Should Use Measurement and Evaluation To Assess Their PR AgenciesAs PR professionals and measurement advocates, many of us spend a great deal of time talking and writing about how important it is to…Sep 4, 2021Sep 4, 2021
Making time for PR measurementOne of the most frequently mentioned barriers to setting up a PR measurement program is the time it takes. This is completely…Aug 30, 2021Aug 30, 2021
PR: Should you be afraid of analyzing negative media coverage?Picture this. You’re a professional working in communications. One morning, your organization makes the front page or Margaret Wente’s…Aug 30, 2021Aug 30, 2021