The PR Measurement Moment in Nigeria, is an annual report that reflects the activities, engagement, education and growth that occur in the PR Measurement space in the Nigeria Market.

The measurement and evaluation drive in the Nigeria space has been one that is rapidly evolving, and one of which P+…

Measurement Experts Urges PR Managers to Create Evaluation Budget

Public Relations Measurement expert, Austin Ayaosi has urged PR/Corporate Communications Managers to create a budget for PR measurement. The Lead Analyst, BrandImpact Consulting, a public relations research agency gave the advice during a Tweet Chat #EvaluatePR organised by P+ Measurement Services on Friday, February 23 between 2pm-3pm.

In his advice…

When I was growing up I had no idea I would be a fireman (of sorts) one day. As a matter of fact, I don’t know anyone working in PR who knew they would be regularly putting out fires when they entered the field. Today I can say I’m a…

P+ Measurement Service

P+ Measurement Services is an Independent PR measurement and evaluation consultancy.

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