Is ROI the Best Metric to Measure PR Success?

Can You Accurately Calculate the ROI for PR or Marketing?

ROI Doesn’t Scale

Photo Credit: spinsucks.com

Lack of Qualitative Insights

Is Computing ROI of PR Possible — or Desirable?

Other Valuable PR Metrics

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P+ Measurement Services is an Independent PR measurement and evaluation consultancy.

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P+ Measurement Service

P+ Measurement Service

P+ Measurement Services is an Independent PR measurement and evaluation consultancy.

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